Unser Wille und Weg

Background: Unser Wille und Weg was the Nazi Party monthly for propagandists. Although it had nothing at all confidential, it does provide insight into how the system functioned and how propagandists were instructed. The magazine began in 1931 with the title Wille and Weg, and continued until 1941, when the exigencies of the war led to its closing.

The German originals of Unser Wille und Weg for 1934-1941 are available on Google Books.

Source: My own collection.

Unser Wille und Weg: 1931-1941

• “Wille und Weg”: Goebbels’s article in the first issue on the role of Nazi propaganda (1931).
• “How I Treat a Local Group Leader”: Problems in the propaganda system (1931).
• “How I Treat a Speaker”: More problems in the propaganda system (1931).
• Rural propaganda: How to reach the countryside (1932).
• An analysis of Nazi propaganda: Written after the July 1932 Reichstag election (1932).
• Reaching the Marxists: A late 1932 essay discussing the difficulties in appealing to Marxists.
• “New Methods of Propaganda”: An article that was obsolete when published (February 1933).
• Reorganzing the party propaganda system (May 1933).
• “New Ways of Propaganda”: Advice to new party members (1933).
• “The Propaganda Warden”: On lower-level propagandists (March 1934).
• “The Nature of Contemporary Propaganda”: An essay on propaganda (1934).
• “Political Propaganda”: A lengthy essay on the nature of propaganda (1934).
• “10 Commandments for Propagandists”: A satirical article (1934).
• “The Tasks of Propaganda in the National Socialist State” A Goebbels speech (1934).
• “Three Principles of Propaganda”: Eugen Hadamovsky in 1935.
• “14 Days in a Gau Propaganda Office”: A Nazi propaganda office in action (1935).
• “Gau Rallies”: Nuremberg in miniature (1935).
• “Principles of Rural Propaganda”: Reaching farmers (1935).
• “The Agile Herr Wendig”: Dealing with those of little faith (1935).
• “The Reichspropagandaleitung”: The party’s Central Propaganda Office (January 1936).
• “Tasks of Cell and Block Leaders”: An article on low level propagandists (January 1936).
• “Ten Anti-Semitic Arguments”: Advice to propagandists (1936).
• “Political Propaganda as a Moral Duty”: An article on propaganda (1936)
• “The Reich Speaker School”: On training speakers (October 1936).
• “Heart or Reason? What We Don’t Want from our Speakers”: (July 1937).
• The Hitler Youth speaker system (July 1937).
• Nazi meetings from the speaker’s viewpoint: All was not well (July 1937).
• “The Power of Speech”: On the centrality of oral rhetoric. (August 1937).
• “Film as a Weapon”: By Fritz Hipper, who made The Eternal Jew (1937).
• Training new propagandists: What one Gau was doing (1939).
• “The Meeting Campaign”: A saturation campaign of mass meetings (February 1939).
• A 1939 conference for propagandists.
• “Public Meetings During Wartime?”: An essay on public meetings (1940).
• The Winter Propaganda Campaign: A national effort in (December 1940).
• “The Work of Party Propaganda in War”: A review (January 1941).
• “The Parole der Woche”: Encouragement to use a wall newspaper (January 1941).
• “Mistakes in Meeting Propaganda”: An article on the meeting system (1941).

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